I'm Bradley, a creative copywriter.

I've been many things: a musician, producer, guitar teacher, warehouse worker, Roy Morgan field interviewer, ring maker and media planner. All of which have shaped my approach to creativity and ideas.

Work experience

DEPT®: Working on eBay creating emotive and effective copy, concepts and campaigns that shift behaviour across social, eDM, websites, digital and OOH. I also develop and define tone of voice for eBay locally, creating guidance and copy utilised by all agencies across the eBay Agency Village (We Are Social and Special). I work on defining the digital experience across eBay channels with a focus on balancing emotive and result-driving copy.

Colony Group: Made my way from junior to mid-weight. Won new business pitches, wrote ads for large national and international clients, and helped lead creative on multiple client social accounts.

Clients include: Coca-Cola, FujiFilm, QLD Government, Bank of the South Pacific, Indomie, The Star

WPP Media (Wavemaker): Started my career in advertising at Wavemaker as a coordinator and working my way up to a manager in just shy of 4 years. I worked on large national accounts including Domino’s Pizza, Shine Lawyers and Swyftx, starting in investment before ultimately moving into planning. I did a lot of work across social & content, helping brands like Domino’s and Shine Lawyers show up in real ways. This is where I first learnt the importance of creating content that is fit for channel.